Coalition Building

Coalition-building is the collective organization and promotion of a unified agenda by various individuals and organizations. While each advocacy campaign must be specific to the situation and issue, coalition-building can be an important tool for creating and implementing a strong advocacy strategy. Coalitions can maximize the efforts and influence of actors. In some cases, the larger and more vocal the coalition, the stronger the case is for change. While women’s groups can have distinct priorities, they may come together on certain issues to form a stronger, cohesive front for advocacy.

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